SEO, short for search engine optimisation, is all about optimising your keyword-related position in search engine rankings. Most sites attract the largest share of their traffic through search engines & this is therefore an important but competitive activity to engage in. Some people are sceptical of the possible success of SEO & label it a black art.
Description
How to rank number 1 on Google
The trick is knowing what to look for - and once you know it, all you need is dogged persistence. Instead of plugging away at your own site straight away, why not have a look first at what your competitors are doing?
Take the current number 1 ranking competitor for your keywords & have a look at how they optimise the site. Then develop your strategy from there. That's exactly what we do.
SEO is a dynamic & competitive game influenced by two top level factors: off-page factors & on-page factors. Both have many sub-categories & with a surprising degree of metric clarity. From the quality of a its copy to its code & any incoming links, a website's search engine performance is measurable with the right kit.
Much if not all aspects can be gleaned manually. But that's hard work & not very cost effective. We use several purpose-built software packages which allow us to handle many SEO projects in parallel while keeping on top of reporting & data analysis.
What our clients think
"I was sceptical at first but these guys really know what they are doing. I am so impressed!"
- Kim Julie, Cuboid